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      <title>Mobile Optimizers</title>
      <link>http://www.mobileoptimizers.com/</link>
      <description>Mobile  Web design and optimization for the average Joe. Now with 100% more hype!</description>
      <language>en</language>
      <copyright>Copyright 2007</copyright>
      <lastBuildDate>Sun, 15 Jan 2006 21:17:03 -0500</lastBuildDate>
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         <title>Mobile Content Optimization Tools</title>
         <description><![CDATA[<p>You can't optimize mobile content unless the mobile readers can see it.  Gary Price has some <a href="http://blog.searchenginewatch.com/blog/060115-171026">tools for getting your site mobile-ized</a></p>]]></description>
         <link>http://www.mobileoptimizers.com/2006/01/mobile_content_optimization_to.html</link>
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         <category>Design and Accessibility</category>
         <pubDate>Sun, 15 Jan 2006 21:17:03 -0500</pubDate>
      </item>
            <item>
         <title>Mobile Phone Banner Advertising Guidelines</title>
         <description><![CDATA[<p>Courtesy of MarketingVox, it seems the guidelines for <a href="http://www.marketingvox.com/archives/2005/12/09/mobile_phone_banner_ad_guidelines_issued/index.php?rss1">mobile phone banner advertising</a> have been released.  Woohoo!  Now I'll be able to punch the monkey or win an ipod anywhere that I go!</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/12/mobile_phone_banner_advertisin.html</link>
         <guid>http://www.mobileoptimizers.com/2005/12/mobile_phone_banner_advertisin.html</guid>
         <category>Standards</category>
         <pubDate>Sat, 10 Dec 2005 15:35:40 -0500</pubDate>
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            <item>
         <title>Local Mobile Search Tools - Hello Mobile World</title>
         <description><![CDATA[<p>I'm pretty psyched to finally get a post in here at Mobile Optimizers.  Jimmy and Andy have provided me with a multitude of resources that I've been studying for the last few months to really catch up on what's going on with mobile.  I'm pretty excited personally about the application of Local search to mobile devices.  I won't add to the hype, but will contribute my first post to what will hopefully turn into a fine set of resources on an emerging hot topic.</p>

<p>Gary Price posted a great list of <a href="http://searchenginewatch.com/searchday/article.php/3498296">local mobile search tools</a> several months ago that is definitely worth reviewing for those interested in mobile, as well as local search.</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/12/local_mobile_search_tools_hell.html</link>
         <guid>http://www.mobileoptimizers.com/2005/12/local_mobile_search_tools_hell.html</guid>
         <category>The Mobile Web</category>
         <pubDate>Sat, 03 Dec 2005 16:07:43 -0500</pubDate>
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            <item>
         <title>WML? Don&apos;t bother</title>
         <description><![CDATA[<p>Last year Robert Jones gave a good <a href="http://www.oreillynet.com/pub/a/wireless/2004/02/06/mobile_browsing.html">primer on mobile Web design</a> at O'Reilly. In it, he addressed one of the most basic questions you must ask yourself when designing a mobile site: Should you code in <acronym title="Wireless Markup Language">WML</acronym>, <acronym title="eXtensible HyperText Markup Language (Mobile Profile)">XHTML MP</acronym>, or both?</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/11/wml_dont_bother.html</link>
         <guid>http://www.mobileoptimizers.com/2005/11/wml_dont_bother.html</guid>
         <category>Design and Accessibility</category>
         <pubDate>Mon, 07 Nov 2005 14:50:09 -0500</pubDate>
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            <item>
         <title>First sighting of mobile SEO</title>
         <description><![CDATA[<p>It's official: search engine optimizers have moved to the mobile Web. Well, at least <em>I</em> have, and I've got a Web site to prove it. Check out <a href="http://www.mobilesearchmarketing.com/">MobileSearchMarketing.com</a> (or, go straight to the <a href="http://www.mobilesearchmarketing.com/guide.php"><acronym title="mobile Search Engine Optimization">mSEO</acronym> guide</a>).</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/10/first_sighting_of_mobile_seo.html</link>
         <guid>http://www.mobileoptimizers.com/2005/10/first_sighting_of_mobile_seo.html</guid>
         <category>The Mobile Web</category>
         <pubDate>Wed, 19 Oct 2005 16:58:14 -0500</pubDate>
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         <title>Prepare your content for mobile users</title>
         <description><![CDATA[<p>
Previously, we've written about the <a href="http://www.mobileoptimizers.com/2005/09/mobile_web_design_chaos_now_re.html">state of the mobile Web</a>. To summarize: it's a mess. Presently, there is no standard mobile device browser technology; therefore, it may not be cost- or time-effective to go "all-out" on a mobile solution. Of course, you still want to do <em>something</em> for your mobile users now because it may be years before standards are set and properly followed.
</p>
<p>
The following best practices will make your current site more accessible to mobile device users <em>and</em> will make any subsequent implementation of a mobile-specific site much easier.
</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/10/prepare_your_content_for_mobil.html</link>
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         <category>Design and Accessibility</category>
         <pubDate>Wed, 12 Oct 2005 10:42:01 -0500</pubDate>
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         <title>Mobile Web design: chaos now, revolution later</title>
         <description><![CDATA[<p>
You've heard the statistics. There are over 190 million mobile device users in the United States. There are over 1.5 billion mobile devices in the world&#8212;one for every four people. As Brian Fling points out in <a href="http://mobiledesign.org/articles/10_reasons_to_publish_to_mobile.php">10 Reasons to Publish to Mobile</a>, this equates to three mobile devices per personal computer. And as networks get faster, the scope of what's possible on the mobile Web only increases.
</p>
<p>
OK, we get it. The mobile Web is The Next Big Thing&#8482;.
</p>]]></description>
         <link>http://www.mobileoptimizers.com/2005/09/mobile_web_design_chaos_now_re.html</link>
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         <category>Standards</category>
         <pubDate>Tue, 27 Sep 2005 14:30:46 -0500</pubDate>
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